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Young Twitter Users Aren’t Running From Elon Musk Just Yet

Gen Z and Millennials tell YPulse exactly what they think of Musk buying Twitter, and how their usership will (or won’t) change because of it… 

Written and Edited by the YPulse Editorial Team
KEY TAKEAWAYS
  • Young Twitter users were steadily declining long before Elon even said he’d buy Twitter
  • Young people, active Twitter users or not, are split on whether the platform has really changed that much since Musk took over
  • Musk hasn’t impacted Gen Z and Millennials’ decision to use Twitter much so far, and might not ever for most
YPulse has been keeping you up-to-date on Elon Musk’s back and forth relationship with Twitter since it began. But now that he’s made his ownership official and brought drastic changes to the platform and company with him, some have been speculating that the app is doomed. And in the wake of the chaos, many brands have paused ads on the app. Meanwhile, Musk claims that Twitter signups have reached an all-time high since he acquired the social platform. But so far, YPulse’s data doesn’t indicate an enormous surge in usage among Gen Z and Millennials—though we warned they are not...

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