Millennials are the creators of foodie culture: they were the first to start food pages to share pics of their trending avocado toast, rolled ice cream, rainbow bagels, and latte art. For years, when YPulse has asked whether they’d rather go to a food festival or a musical festival, they’ve chosen food every time. This foodie generation might be alone in their habits, though; as Gen Z gets older, they’re just not buying into the same food and restaurant trends, or making it a staple on their socials. But, it’s not that Gen Z aren’t into food, just foodie culture—the way it looks right now, that is. YPulse’s trend report, The End of Foodie Culture (As We Know It) dives into what exactly is driving them toward a new look to being a foodie, if they consider themselves one at all. Though YPulse looks at Gen Z and Millennials’ Cooking and Diet habits yearly, our trend report gives a fuller look at what exactly food culture means to them....
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