The new generation of foodies aren’t just looking for food content that teaches them how to cook… TL;DR Millennials are more interested in food content on social media than Gen Z The older gen is looking for recipes and healthy food they can make for themselves Gen Z, on the other hand, is looking for entertainment and food content that’s about more than dieting Millennials have created foodie culture as we know it today, but Gen Z are taking a different approach. Where the older gen is all about well-lit photos of aesthetically pleasing meals and being adventurous with what they eat, Gen Z is more interested in food content on social media that’s realistic or entertaining. Our new trend report, The End of Foodie Culture (As We Know It) takes a deep dive into what’s separating these generations’ outlooks on food, in their personal lives, but especially on social media. When it comes to being a “foodie,” two thirds of Millennials call themselves a foodie, while just over...
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