More temporary, approachable ways to make their bodies a canvas are trending with young consumers (and making some brands big successes)… TL;DR: YPulse research shows two in five Gen Z and Millennials have tattoos But made-to-fade tattoo studios and more trends are popping up to appeal to risk averse young people who wanted inked designs, minus the commitment YPulse’s personal care and beauty report shows that 41% of Gen Z and Millennials have tattoos, and dainty designs (plus fandoms) are some of the most popular ink they’re getting. But for those who want less, well, permanent ways of showing their...
