article

The Online Marketing Young Consumers Like—and What They Hate

Written and Edited by the YPulse Editorial Team
KEY TAKEAWAYS

This exclusive sneak peek at a Ypulse Topline Report gives you all the data on what young consumers think about online marketing, from pre-roll ads to sponsored content…

Almost half of 18-35-year-olds and three out of ten 13-17-year-olds use an ad blocker—so how can brands get through to them online? Between their phones, their tablets, their consoles, and their computers, young consumers are nearly constantly online, and we asked them what kind of digital (and offline) ads they like, and what they can’t stand.

Today, we’re giving you a look at their preference in an exclusive sneak peek at our Ad & Marketing Effectiveness Topline Report. From sponsored content to pre-roll ads, here’s what they think:  

Gold subscribers can access this full report & data here!

This individual report, and others, are available for individual sale in our Ypulse Store.

WANT ACCESS TO REPORTS LIKE THIS ON MILLENNIALS AND GEN Z EVERY WEEK? SIMPLY CLICK HERE TO FIND OUT MORE ABOUT BECOMING A SUBSCRIBER.

Stay on the Pulse

Latest Stories
Related Articles
Article

Black Gen Z’s contemporary dance trend, Verity the smiling AI assistant, and parents’ AI photos are all going viral…

Article

YPulse explains Gen Z’s co-viewing habit—a.k.a how they’re watching their feeds together on the big screen…

Article

The iced coffee at interviews debate, anti-blush, and messages from “A” are all taking over Gen Z’s FYP right now…

YPulse Weekly Newsletter

Get our editors’ weekly picks on the Gen Z and Alpha stories you need to know.

Your newsletter subscriptions are subject to YPulse’s Privacy Policy and Terms and Conditions.

Enter your colleagues' emails (max 10) to invite them to sign up for a YPulse account. We'll send them a message and let them know you invited them.

plus-circle Created with Sketch Beta.

Are these emails correct? If so, click Submit Invitation(s)?