We wrote that Millennials and Instagram are changing the way that advertising looks, with visual commerce platform Olapic pulling user-generated images from social media and integrating them into brand sites.

We wrote that Millennials and Instagram are changing the way that advertising looks, with visual commerce platform Olapic pulling user-generated images from social media and integrating them into brand sites. They aren’t alone. Snapwire, which released its 2.0 version today, connects “mobile social photographers” with buyers who can’t find the image they’re looking for in traditional stock photos. Photographers make 50% of the profits if their image is purchased. (Fast Company)