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TikTok is Catching Up to Netflix As Gen Z’s Favorite Entertainment Source

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TikTok is more than Gen Z’s favorite social app, it’s a game-changer for the whole entertainment industry…

TL;DR

  • TikTok is now the second most popular source of entertainment for Gen Z, close behind Netflix
  • Gen Z are using other social media platforms less as TikTok takes over their content intake
  • Gaming is a driver for some of their top entertainment sources, especially YouTube
At this point, Gen Z is inseparable from TikTok. The young gen have been on social media since they were kids, but the boom of TikTok has even further accelerated the amount of entertainment they’re getting on those platforms. Prepped by a childhood spent watching YouTube, they’ve been drawn to video-based social, and have made...

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