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The 14 Kinds of Podcasts Gen Z and Millennials Listen to Most

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Nearly two thirds of Gen Z and Millennials listen to podcasts, and these genres are their top picks…

TL;DR

  • Comedy podcasts are Gen Z and Millennials’ top genre, especially when hosted by their favorite celebrities and influencers
  • Podcasts are a source of wellness information for young consumers
  • True crime is a long time favorite of young listeners, but are discussions on social media changing their minds?
The podcast industry is bigger than ever, and has no signs of slowing down anytime soon. Young people especially are drivers of this market: YPulse’s TV and Entertainment report found that 64% of Gen Z and Millennials listen to podcasts, and 32% listen weekly or more. Brands know they need to tap this audience in...

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