More and more industries are experimenting with the on demand model and providing consumers with more immediate gratification, and it’s possible that in the future every brand will find ways to cater to the on demand mentality.

More and more industries are experimenting with the on demand model and providing consumers with more immediate gratification, and it’s possible that in the future every brand will find ways to cater to the on demand mentality. UrbanStems is playing with on demand to disrupt the flower delivery business. The startup, which launched in D.C. on Valentine’s Day, provides fresh bouquets within an hour for $35, including delivery, and sends a confirmation photo when the “happiness” is delivered. The service is expanding into New York this week. (Fast Company)