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Thumb Stat of the Day: When Thumb users ages 13-24 were asked if they would be OK with a brand pranking them (like the coffee shop surprise featured in today’s article) 50% answered with a thumbs down.

Thumb Stat of the Day: When Thumb users ages 13-24 were asked if they would be OK with a brand pranking them (like the coffee shop surprise featured in today's article) 50% answered with a thumbs down. Males seem to have a better sense of humor with 56% answering thumbs up or neutral. 

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