Catering to the growing penchant among Millennials to give back, Facebook has unveiled a “Donate Now” button with e-commerce and billing functions to make donations easier and more immediate.

Catering to the growing penchant among Millennials to give back, Facebook has unveiled a “Donate Now” button with e-commerce and billing functions to make donations easier and more immediate. A slew of nonprofits have signed up for the new tech and are hoping users will share news of donations made, “helping philanthropy go viral.” (TechCrunch)