Millennials expect advertising to be entertaining as is the case with Macy’s fall advertising or “retailality comedy,” which is a sitcom featuring “guest stars” including Justin Bieber, P.

Millennials expect advertising to be entertaining as is the case with Macy’s fall advertising or “retailality comedy,” which is a sitcom featuring “guest stars” including Justin Bieber, P. Diddy, Taylor Swift, and more. The spots aptly called “What’s In Store” will air on TV and online and follow a store manager who has hilarious encounters with celebrities. (MediaPost)