Taco Bell is testing vegetarian and vegan menus this year. Going meat-free is a major trend among young diners, and everyone from White Castle to Carl’s Jr. is adding options like the Impossible Burger. But Taco Bell has been discretely leading the charge. They were the first fast food restaurant to have vegetarian menu items certified by the American Vegetarian Association in 2015, and this year, their ramped-up efforts could help them take an even bigger bite out of young diners’ wallets. (Fortune, Food & Wine)
