The traditional American mall may be dying, but a new crop of futuristic malls is paving the way for retail. Malls are closing because “we built too many, too cheaply,” so new malls will be grander and more tailored to young consumers’ expectation for experiences than ever. “Museum-ing” malls with modern design is step one. The rest has to do with “giv[ing] people a reason to come beyond filling shopping bags” by adding experiences that can only happen offline—like spas, pet grooming, restaurants galore, and more. (Curbed)
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