McDonald’s is “bringing back” Szechuan sauce for Rick and Morty fans—again. They’re rebounding from the spectacular backfire of its previous release, which incited angry crowds and online fury. Last time, they under-estimated the Rick and Morty fandom and “supplies of the sauce didn't even come close to meeting demand.” This time, 20 million packets are bound for restaurants across the country. They’re also capitalizing on the fan fervor by teasing the event on Twitter, launching wewantthesauce.com, and offering a three-part podcast series with stories from the failed first release. (Detroit Free Press)
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