The biggest kids’ content creators today are YouTube upstarts, not traditional media companies.

The biggest kids’ content creators today are YouTube upstarts, not traditional media companies. Channels like ChuChu TV and Billion Surprise Toys are garnering views in the billions for weird content that catches kids’ eyes with “bright lights, extraneous elements, and faster pacing,” as one expert puts it. Viral videos like “Johny Johny Yes Papa” could train kids’ brains’ to expect the same elements of all content, undermining less flashy educational endeavors. As long as the algorithm rewards views over quality, Millennial parents will be worried. (The Atlantic)