Influencer marketing prices have skyrocketed. Brands are expected to pay more than $60,000 for a single praising post from a top-tier influencer and at least $85,000 to put down a competitor’s product—a far cry from rates that one marketing consultant claims ranged from $5,000-10,000 in 2016. Middle men stepping in to rake in fees are responsible for some of the rise, but considering that 42% of 13-35-year-olds told Ypulse they’ve purchased an online celebrity-recommended item, many are still willing to pay up. (Wired)
Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.
- To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”
Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.
- To see this content for any Region, use the “Content Filter”.
