Right alongside collectibles, updated classics, and augmented reality, this year’s Toy Fair showcased another hot trend in the industry: STEM toys. Ideal for parents who want to “give their kids the gift of having fun while learning,” playthings that promote science, technology, engineering, and math education are being embraced by retailers. Amazon recently rolled out a STEM club which sends kids monthly surprise boxes with new toys that are aimed at developing skills, and Toys “R” Us considers the area a “crucial area for investment,” and plans to expand its offerings. (Fast Company)
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