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It’s Stranger Things day, and Lyft and Netflix are helping fans in Philadelphia and L.A.

It’s Stranger Things day, and Lyft and Netflix are helping fans in Philadelphia and L.A. celebrate with a limited weekend of creepy themed cab rides—continuing the show’s creative marketing tactics for the season two premiere. Users who order a car in “Strange Mode” get a car with “flickering lights, radio static, malfunctioning seats, a driver that vomits a slug in front of you, a pulsating ceiling, and an Eggo reward at the end.” It’s either “a bad car ride” that ends with breakfast or the perfect way to get to a Halloween party in scary style. (Deadline, The Verge)

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