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The Top 10 Fashion Trends of 2025—According to Gen Z

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YPulse asked Gen Z, the trendsetters themselves, to weigh in on what they think were the biggest fashion trends of 2025… 

TL;DR

  • Young consumers are behind some of the biggest fashion trends we’re seeing today, and they know it
  • Jeans were an undeniably huge trend this year, with denim dominating campaigns, collabs, and TikTok trends
  • And yes, Labubus earned their spot as a top fashion trend, thanks to the plushies’ evolution into tiny, fashion status symbol
YPulse has said many times before that young consumers don’t just follow trends—they make them. YPulse’s Fashion Preferences and Style report shows that most young gens believe they themselves and their generation are the ones creating new fashion trends, even more than influencers and brands. They’re the ones making new brands must-haves, deciding which micro-aesthetics...

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