Messaging apps are soaring in user numbers, in some cases surpassing social media audiences, which explains why new messaging startups are appearing in droves.

Messaging apps are soaring in user numbers, in some cases surpassing social media audiences, which explains why new messaging startups are appearing in droves. The latest hot app on the scene is Tribe, which currently has 100,000 active users and reports growing by 80% more users per week after being featured by Apple. They’re currently in the first or second spot in the App Store in 110 countries. Described as “easier to use” Snapchat, users simply tap a friend to send a selfie or hold a little longer for video. Tribe’s most active users are sending over 100 videos a day. (VentureBeat)