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Stores are reportedly suffering from shift in BTS spending.

Stores are reportedly suffering from shift in BTS spending. Department stores are seeing sales drop in the season they should be benefitting from back-to-school, perhaps because Americans—particularly Millennials—are spending more on experiences and less on things. Consumers have also delayed buying their school supplies and styles, and they are“increasingly buying online,” further shifting the share of shoppers’ dollars that department stores can claim. (New York Times)

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