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Gen Z’s newest obsession is techwear—a blend of futuristic fashion and functional design.

Nov 11 2024

Gen Z’s newest obsession is techwear—a blend of futuristic fashion and functional design. As usual, TikTok is driving the trend of showing off tech-inspired accessories and wearable tech like stylish over-the-ear headphones. But it’s not just actual tech; this look is defined by it’s sleek minimalism, leaning toward “futurism” with highly functional (but still stylish) items. Now, even major brands like Balenciaga are embracing this aesthetic with accessories like “pierced” phone cases to blend a little metal into a usable accessory. Techwear at large combines style with practicality, drawing inspiration from military and tactical gear, outdoor sportswear, and science fiction with a major emphasis on layering. (SCREENSHOT Media)

📊 YPulse data: 41% of 13-39-year-olds agree, “My fashion sense is highly influenced by social media”

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