Miller High Life is releasing a 2.5-foot light-up neon tree infused with the scent of sweet tobacco. In honor of the company’s 120th anniversary, a limited number of the “Merry High Light” tree are now available—for the price tag of $120. Additionally, on December 15, the company will give away a full-sized five-foot tall version of the tree, complete with a glowing neon Girl in the Moon tree topper. Miller High Life has previously released holiday-themed items such as a leg lamp beer tower and a gingerbread dive bar kit—and it seems scented products are becoming a campaign trend this season as Bath & Body Works just released its own play on this, too. (Food & Wine)
