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North America

YPulse Trend Report: Home Sweet Home

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“Millennials are flocking to cities and deserting the ‘burbs…The next generation will be perpetual renters…They can’t afford to dine out, much less a down payment…” We hear a lot of speculation about Millennials and their future as homeowners, but fulfilling these stereotypes is not a part of their five-year plan. Hearing it from 18-32-year-olds themselves,...

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