Dunkin’ is celebrating the release of Avengers: Doomsday with a themed menu and collectibles. The limited-time menu features six character-inspired drinks, including the Iced Captain’ccino, Clobbered Cloud Latte, and the Wakandan Daydream Refresher—plus themed bakery items like the Doomsday Donut and Avenging Donut. No themed menu is complete without accompanying collectible merchandise, so themed tumblers, color-changing mugs, and character cup sleeves with artwork inspired by Doctor Doom, the Avengers, the X-Men, and the Fantastic Four are also being released. Dunkin’ is planning more surprises in November, though the brand is keeping them hush-hush for now. The tie-in builds on a familiar playbook: colorful drinks, cold foam (which we know Gen Z loves), and limited-time merchandise timed to the blockbuster to generate social buzz and restaurant visits. And Dunkin’ is no stranger to collaborations that keep them in the conversation—they’ve teamed up with Kylie Jenner, the Spice Girls, and even L.L. Bean recently for fun, limited-edition menu items and merchandise. (Dunkin’)
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