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Self-made supermodels are defining Gen Z’s place in fashion.

Oct 09 2025

Self-made supermodels are defining Gen Z’s place in fashion. The term “supermodel” is getting a Gen Z reboot as models like Anok Yai, Alex Consani, and Paloma Elsesser turn runways into platforms for personality and individual cultural impact. These models aren’t silent mannequins, but outspoken creators who connect with fans through unfiltered TikToks, social commentary, and real stories of visibility, especially for LGBTQ+ youth and people of color. And their “self-made” rise from social media fame represents a shift away from the “nepo baby” trend in fashion and towards authenticity. These three were even recently spotlighted in Doja Cat’s “Gorgeous” music video, a modern echo of George Michael’s “Freedom!” video featuring the most iconic models of 1990. The pop culture impact of this new gen of supers embody what Gen Z is seeking from the fashion world: representation and individuality that they can relate to. (BoF)

👀 Read more from YPulse: Gen Z is Reviving These 5 Fashion Trends

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