SNL hit the Millennial nail on the head—maybe too well. Last weekend’s fake ad for Forever 31 captured the loose silhouettes and neutral colors Millennial women might favor these days, a far cry from the bright, festival, tight attire the real Forever 21 sold them when they were in their 20s. It hits on very real experiences Millennials are having in their 30s, while joking about smaller changes like carrying a big purse rather than a card loose in their pocket. On TikTok, the clip has over 2.2M views and the comments show it hit home, with one reading, “I have been personally victimized by this skit.” (The Atlantic, TikTok)
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