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New tariffs on imports may soon drive up grocery prices. 

Apr 11 2025

New tariffs on imports may soon drive up grocery prices. While a 90-day pause is currently in effect, these tariffs could make a supermarket trip more expensive once enforced. Coffee, seafood, cheese, and other essentials are expected to see the biggest increase. Young consumers were already concerned about affording groceries last year, with 28% of 18-24-year-olds and 38% of 25-39-year-olds saying they cut back on groceries last year, according to YPulse. Now, imported goods, such as coffee (80% of which comes from Latin America), seafood (80% imported), and fruits like bananas and avocados will likely rise in price, making groceries feel like an even bigger splurge for young gens. (Fast Company)

👀 Read more from YPulse: The Top 15 Things Gen Z is Splurging On

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