Pickle is offering a new type of rental fashion: peer-to-peer renting. YPulse’s Gen Z Resale & Thrift Shift Trend Report proves that thrifting and secondhand shopping aren’t just trends to young consumers—they’re shaping the future of fashion. Now, the platform Pickle is taking it a step further, making it easier to rent and lend fashion pieces directly to other fashion lovers, rather than only renting from brands. Here’s how it works: renters get access to their favorite styles from others closets, while lenders earn back money on their investment pieces. Where it’s different than other resale platforms? There’s no middleman and no inventory costs. Mega-influencers like Remi Bader and Lauren Wolfe are already using it to monetize their closets. And the startup just raised $12M in Series A funding from major investors like Craft Ventures—positioning itself as the Airbnb of fashion, where one’s closet can be a source of income. (Fortune)
👀 Read more from YPulse: The Real Appeal of Secondhand Shopping to Gen Z
