Kids are obsessed with Ms. Rachel and her YouTube channel. Racking up more than 1B views on YouTube, Ms. Rachel is an early childhood education rock star who’s ridding parents of their screen time guilt. With a background as a NYC public school teacher and a Broadway composing husband, Ms. Rachel (and her team) uploads super engaging content for babies, toddlers, and preschoolers. TikTok has been flooded with Millennial parents making “thank you” videos showing how their children are loving Ms. Rachel’s channel. Speech pathologists have been praising her ability to connect with children and support her research-backed approach to teaching language skills and helping children with developmental delays. YPulse data shows that 76% of Millennial parents agree there can never be enough kid(s) content on streaming services—but there’s clearly a growing space for it on YouTube, too. (Yahoo News)