Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.

Millennial parents are ready to celebrate Halloween.

Sep 23 2021

Millennial parents are ready to celebrate Halloween. Many got creative to keep Halloween traditions going last year (remember candy slides?), and they’ll be keeping it going in 2021 despite lingering COVID-19 issues. According to the National Confectioners Association, the majority (93%) of Millennial parents are planning to celebrate, and they’re more likely than the general population to have Halloween celebration plans. Candy brands are offering up special items to help, from Mars Wrigley’s spooky Skittles to Ferraro’s Halloween countdown calendar. YPulse’s new Halloween report found that the number of Millennial parents who say they’ll be bringing their kids trick-or-treating has increased from 34% in 2020 to 42% this year, so candy sales should get a boost. (Yahoo FinanceConfectionery Production)