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German-owned discount grocer Lidl is rolling out a system to score the sustainability of its own products.

Sep 08 2021

German-owned discount grocer Lidl is rolling out a system to score the sustainability of its own products. Using open-source data, Lidl’s “Eco-Score” system will independently grade 50 Lidl-brand products, including teas, coffees, and hot chocolate, which will be scored based on factors like production methods, impact on biodiversity, packaging, and carbon footprint. Products will fall into a range of letters and colors, with green A indicating the products with the lowest environmental impact and red E indicating the highest. Sustainability is a big issue among young consumers today. YPulse has found that climate change is a priority for Gen Z and Millennials, and that 70% of 13-39-year-olds in the U.S have changed some element of their behavior or purchasing due to their concerns about it. With this in mind, Lidl says it’s using the new system as a way to promote its commitment to sourcing 100% of its key raw materials from certified sustainable sources. (The Grocer)