Atlanta wants to become the “new influencer capital” of the U.S. as Black creators get more recognition. 

Atlanta wants to become the “new influencer capital” of the U.S. as Black creators get more recognition. After being passed over by brands and management companies in the past, Black influencers from Atlanta are “working to shift the paradigm.” The city has been home to “many power brokers in music, fashion, and the arts”—and it’s where rapper and singer Lil Nas X and Renegade dance creator Jalaiah Harmon are from. This month, two Black Gen Z creator mansions, Collab Crib and Valid Crib, opened in Atlanta, and their members want to cement the city as “a hub for online talent” and are hoping their homes will bring “a level of legitimacy to their status within the larger creator ecosystem.” (NYTimes)