Streaming services and young viewers are giving reality shows new life. The 2000s were responsible for a boom in reality TV, but ten years later, the genre is seeing a spike in interest. From The Masked Singer to Netflix’s Love is Blind, The Circle, and Cheer, cable networks and streaming services are investing more money into reality. The shows are cheaper to produce, creating “lower stakes” for success, and tend to appeal across generations. Even apps like TikTok and upcoming short-form streaming service Quibi are looking to invest into reality series. According to a CBS executive: “We’re totally living in a golden age of unscripted content.” (Variety, Digiday)
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