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Influencers are cutting out the middle apps and selling their clothes directly on Instagram.

Jul 24 2019

Influencers are cutting out the middle apps and selling their clothes directly on Instagram. Depop, ThredUp, and Poshmark have become go-to resale apps for influencers who have to keep their feeds fresh with new outfits, but many are starting to upload their worn-once apparel to social media posts and Stories instead. That way, not only do they recoup costs for their clothes but also pass on a piece of memorabilia directly to their fans and followers. (Fashionista)