Ariana Grande just broke a record for getting young fans to register to vote. She teamed up with Headcount to bring voter registration booths to all the U.S. stops on her “Sweetener” tour, stocked with on-brand “thank u, next gen” stickers. Now, she’s the “the most successful single artist” to encourage her Next Level Fandom to register since Barack Obama’s first presidential run in 2008—and her tour only started in March. She’s not the only artist to encourage her fans to go to the polls, a trend that’s spurring on politically-impassioned Gen Z & Millennials. (Teen Vogue)
