Beauty brands are going high-tech. Clinique’s new Clinical Reality app will recommend products by analyzing a close-up snapshot of users’ skin and plans to add a feature that will let users see the products’ impact on their skin months in the future. Meanwhile, ModFace has helped Sephora and L’Oreal customers virtually try on makeup, via an app for the former and in-store mirrors for the latter. And Neutrogena’s Skin360 device analyzes users’ skin down to the finest wrinkle, for a price. (MarketWatch)
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