Madewell is selling home goods to Millennials. More young adults are flying the coop, and our Home Sweet Home trend found that 70% want to put more effort into decorating their homes. Enter Madewell. The beloved J. Crew sister brand with a more casual aesthetic and lower price point is expanding into home goods by teaming up with direct-to-consumer brand Snowe. The lineup includes minimalist dishes, linens, and more. (Fast Company)
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