Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.

Chipotle is trying to be a “lifestyle brand,” taking a page from Taco Bell’s playbook.

Jun 29 2018

Chipotle is trying to be a “lifestyle brand,” taking a page from Taco Bell’s playbook. Taco Bell is one of Millennials and Gen Z’s favorites for a reason, so it’s no accident that Chipotle's CEO has a background at the fast food restaurant. Chipotle is increasing their emphasis on digital orders, getting boozier with an extended happy hour, and rolling out a rewards program to build customer loyalty. Could a line of Chipotle-themed merch similar to Taco Bell’s be their next marketing move? (EaterReuters)