The “Millennial Pink” trend is still going strong. The muted color, which includes “a range of shades from beige with just a touch of blush to a peach-salmon hybrid,” first gained traction in 2012, and has since been embraced by brands, restaurants, films, artists, and more, with no signs of slowing down. Some say it’s because the color continues to sells product, and lacks “girly-girl baggage,” making it the ideal “genderless mascot” for Genreless Gen young consumers. (NYMag)
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