Brands who have jumped into VR may be making a very smart investment. A new survey from Greenlight VR reveals that over half of adult consumers say they are more likely to purchase from a brand that uses VR over a brand that doesn’t, most likely because 71% believe brands that use the technology seem more “forward-thinking and modern.” Even consumers who have yet to try VR “had good things to say about the technology:” over nine in ten report “positive feelings” after watching an informational video on VR, 65% say they are interested in trying it, and 32% are surprised with its capabilities. (Adweek)
Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.
- To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”
Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.
- To see this content for any Region, use the “Content Filter”.
