More young consumers are throwing tradition to the wind to celebrate their own holiday feast with friends. So why does the generation love Friendsgiving? One parent of Millennials thinks lack of judgment is one big reason: “A Friendsgiving is Thanksgiving with no baggage, no family tensions, no aging relatives you fear might expire right there on the couch. At Friendsgiving, no one sits in judgment over that awful spiced bourbon you love or the pajamas you wear to the table.” (LATimes)
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