In the ongoing online content wars, there are bound to be some struggles.

In the ongoing online content wars, there are bound to be some struggles. Snapchat is rethinking their original content strategy, shutting down “Snap Channel,” its original video hub. But the decision isn’t necessarily a sign of failure: video content on the Discover feature from participating brands like BuzzFeed and ESPN has become a major source of revenue for the app, and “it’s possible that Snapchat decided it just wasn’t worth competing with the publishers.” (Quartz)