Much debate has gone on lately around the impacts of dating apps on young consumers’ romantic lives.

Much debate has gone on lately around the impacts of dating apps on young consumers' romantic lives. But the hand wringing over hookup culture and the “dating apocalypse” misses “the big secret of every dating app:” it’s more about the people than the tech. Certain dating apps and sites appeal to certain groups, and just like dating in bars, it’s all about finding the crowd—and person—you mesh with. (NYMag)