Social media has a rep for being narcissistic—or amplifying young consumers’ narcissism, depending on who you ask.

Social media has a rep for being narcissistic—or amplifying young consumers’ narcissism, depending on who you ask. But the future of social could be far less self-centric. A round up of six trends fueling the future of social media includes the use of platforms to foster empowerment, part of a larger trend “where companies are placing purpose ahead of profit.” (Marketing Magazine)