Emoji mania hasn’t slowed one bit, especially with the new racially diverse icon update, Instagram allowing emoji hashtags, and a slew of new emojis for Windows users—including an upraised middle finger. A recent Instagram study found that emojis could be replacing internet slang, for instance a joyful face with tears conveys the same message as “lol” or “lmfao.” As the symbols become more ubiquitous, brands are using them in daily exchanges with consumers and broader campaigns. (Digiday)
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