Snapshot Marketing emerged this year as an increasingly vital way to reach young consumers, and there is growing proof that visual networks provide higher levels of engagement than other social marketing.

Snapshot Marketing emerged this year as an increasingly vital way to reach young consumers, and there is growing proof that visual networks provide higher levels of engagement than other social marketing. A recent report found that brands on Instagram are getting “50 times more engagement with their organic content than they are on Twitter.” The power of images over text is pushing visual platforms to the head of the marketing pack. (Campaign)