Brands and media have been leaning hard into nostalgia to attract young consumers, and with good reason: they are strongly attached to the content they grew up with. ABC Family is joining the list of outlets providing them doses of their favorite shows of yore, airing a “That’s So Throwback” marathon this week that brings back all the “tween Disney favorites” of years past, including Lizzie McGuire, Even Stevens,the Cheetah Girls movie, and of course, That's So Raven.Maybe the Disney Afternoon lineup will come back next? (Refinery29)
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