Citizenme is an app that lets users collect and analyze their own social media data, with a future goal of putting the power to sell their own data in users’ hands.

Citizenme is an app that lets users collect and analyze their own social media data, with a future goal of putting the power to sell their own data in users’ hands. The app scans profiles to show what data is being shared publicly, and what kind of personality is being conveyed to brands. In our most recent Ypulse Quarterly report, we wrote about Numbers Game: a trend of Millennial consumers finding ways to take control of their own data, and Citizenme is another example. (Wired)